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Wednesday, July 7, 2010

What is A QR Code?

Pretty cool, isn’t it?




Just by scanning this little box of pixels with your phone you will be immediately taken to the Progressive Profit site! QR Codes, like the one you just used, provide a bridge between the printed piece and the vast potential of the web, via your smartphone. QR Codes can be used to:
• Guide individuals to your website
• Drive your customers to a personalized landing page
• Provide networking opportunities by linking your target market to your Twitter or Facebook page
• Send out coupons via text message
• Allow your customers to receive information such as directions to special events
QR, or Quick Response, Codes are becoming more and more prevalent in printed media. Companies are using them in a myriad of different ways, from a code on a real estate sign that takes you to a video tour of the home you’re standing in front of to a coupon code sent to your phone via text message, the possibilities are limitless. You can also use QR Codes to gather valuable data about the people using your code, such as:
• When they visit and for how long
• The type of device they are using
• What app they are using to scan the code
• What type of web browser your customer is using
• The ability to have customers register for mailing lists and text-alert style notifications
Now that you’ve gotten a hint of what QR Codes can do, drop us an email! One of our customer service reps will call you to discuss how we can incorporate QR Codes into your:
• Business cards
• Brochures
• Sales sheets
• Postcards
• Newsletters
• Posters

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